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    LA PRIMA

    Enjoy the sweet Italian lifestyle inside new Fiat 600 La Prima and discover the true concept of Dolcevita.

    DISCOVER LA PRIMA

    As the flagship version, the new Fiat 600 arrives with up to 100 exclusive and unprecedented features. As an all-in-one version, it combines the best in comfort, technology and style.

    RELAXED DRIVE

    Your well-being is a priority: just one click and you'll be able to drive with more ease and have a chance to relax thanks to the driver's seat massage function. Plus, with a simple movement of your foot you can open its boot, thanks to the handsfree tailgate sensors.

    SAFETY FEATURES

    To enhance your well-being, we place safety above all else! Your New 600 La Prima comes with state-of-the-art safety tech features: a Level 2 Assisted Driving System, offering a greater level of safety on journeys.